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Steve Greenblatt

Finding New Ideas From Diverse Perspectives
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The influence of AVIXA’s Diversity Council has fueled thoughts of mindfulness, acceptance, and increased awareness of the variety of individuals, organizations, and perspectives that make up the AV industry. Support of diversity is not just about inclusion of different races, religions, genders, or preferences; it is about finding a common ground where everyone can relate, […]

Making a Difference Through Customer Experience
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In these times of fierce competition, diminishing margins, and blurred lines of product differentiation, one way to stand out against changes in the market is by listening to your customer and delivering a memorable customer experience. When was the last time that you had a great customer experience? What aspect of it made it notable? […]

Training Employees for Successful AV Careers
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While we may focus our attention on the challenge of attracting young people to the industry, providing effective training that brings newcomers up to speed quickly and efficiently is just as important. In the AV industry, there are no specific degrees, formal education tracks, or comprehensive training programs that truly prepare someone for a successful […]

The Impact of Holiday Cheer Throughout the Year
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The holiday season invites positive thoughts of kindness, care, and consideration no matter your beliefs or background. It is a time for reflection and pause to appreciate those who are important in our lives. Starting with Thanksgiving and lasting until the new year, more than any other season attitudes are uplifted and moods are lightened […]

Tips For a Strong Finish to Your Next Project
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When a new AV project is announced, there is a remarkable amount of time, care, and effort invested during its infancy. Identifying needs, evaluating equipment, documenting requirements, and designing solutions are some of the critical steps during the initial planning phase. Significant attention is also paid to budgets, coordination of trades, negotiation of contracts, establishment […]

Maintaining Strong Business Relationships
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The pursuit of relationships is a popular topic for discussion in the AV industry nowadays. Whether from the perspective of technology managers who seek a relationship-based partner rather than a transactional vendor, or AV services providers that are in pursuit of client relationships that yield positive results, appreciation, and repeat business; both parties must take […]

Bolstering Your Organization With AV Specialists
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There is a growing movement of end-user organizations looking to handle all or most of their AV needs in-house. Whether this is due to the results they have been receiving, their need to manage tighter budgets, or the requirements for more responsive support, many technology managers are building AV teams to do design, integration, programming, […]

Custom Control: A Tech Manager’s Best Friend
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There has been a lot of discussion recently about the state of custom control system programming. Whether due to the issues of quality and reliability or the frustration of increased costs, time, and lack of perceived value, clients are opting for alternatives to custom programmed systems. It can be argued that many of these complaints […]

The Benefit of Commitment to the AV Industry
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Despite the innovative technology, impressive solutions, and memorable experiences, according to popular opinion is that the people and community are AV industry’s greatest assets. Most who find the AV industry stick with it for the long haul and build a successful career, making it even more interesting and impressive is that historically they happen upon […]

How to Optimize Projects and Manage Costs
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As discussed in a previous post titled “Higher Hourly Rates Result in Lower Costs,” an hourly rate is not indicative of the true cost of a service provider.  Rather, the time it takes to complete tasks or deliver outcomes is the determining factor.  Since time is a limited asset for everyone, its value should be protected […]